Sampling permits consumers to try a product before buying it, which helps familiarize them with one specific brand when making an in-store purchase decision under the Dry sampling method.

Product sampling has been a friendly and effective way for product awareness and customer loyalty under the Product sampling program. Many brands and companies have availed from product sampling to present their new goods to their targeted customers and increase turnover under Dry Sampling.

A sample is obtained by drilling procedures in which water or other fluid is not circulated through the drill string and sampling device. Hence the in-situated characteristics of the model have not been altered by being mixed with water or other fluid under the Product sampling program.

Dry Sampling

It is an application in which you offer the customer a product for them to test at home. You use Dry Sampling with a stand and establish that there is a seller to describe how to utilize the product. So that physical communication is there between you and your user under the Product sampling program.

For example, you can describe your freebie product in your store then provide your user to take it home.

Dry Sampling is mainly of two kinds:

Event-Based Sampling:

Event-based Sampling mainly relies on the relevancy of the event. This strategy requires giving a free sample of your product through a particular event under the Dry Sampling. If you can deal with the crash event and offer free samples of a product that the public is interested in, that is the road to success. The cost of using this strategy is a little high as it involves event sponsorship and the value of free samples under the Product sampling program.

Supermarket Sampling:

If more people reach the product, your chances of achieving sales and growing your business are under the Dry Sampling. The overall cost is low.

Drying is an essential step of sample preparation.

  • Drying allows more convenient sample handling, particularly sieving and mixing. Therefore, analytical results from dried soil samples are expected to be more reproducible than those from field-moist samples under the Product sampling program.
  • Drying is a mass movement process in which water or another solvent is removed by evaporation from a solid, semi-solid, or liquid. Drying is often a final step in producing or packaging pharmaceutical products under Dry Sampling.
  • The effectiveness of drying processes significantly impacts product quality and process efficiency.
  • The drying process can impact subsequent manufacturing steps such as tableting or encapsulation and affect the finished product’s critical quality attributes under the Product sampling program.

While talking about product sampling, Samplrr is a performance-driven product sampling, customer engagement, and strategic alliance agency.


Samplrr helps brands with customized business strategies to create product awareness of new and existing products to have a broader reach within the target audience.

Why Samplrr is the best choice?

As a Product Sampling Agency, Sampler presents a unique mixture of technology, strategic centre group sampling, and experienced marketing professionals to connect to potential customers through estimated activations. We assist in launching new products in the market and collecting valuable customer feedback.

Objectives of Drying:

  • To overcome common challenges in pharmaceutical drying development, including material constraints for scale-up studies and transferring to different equipment types and sizes under the Product sampling program.
  • To understand drying development related to chemical and physical stability, drying kinetics, and powder properties and highlights common development gaps for improving drying development workflows within the industry.
  • To encourage further fundamental research and technological advancements for improving the drying process under the Dry Sampling.
  • To understand the impact of factors and establish the product specifications and the nature and limits of residual solvents in agreement with current regulations under the Product sampling program.

Importance of Dry Sampling:

  • It is an approach in which you’d offer shoppers products for them to test at home. You would operate this with a promotional stand and establish there is a salesperson to describe to you how to use the product.
  • Keeping costs down while engaging with an already interested shopper is the main advantage. By offering samples in-store, it is also easier to increase the awareness of your brand than if you were to follow an indirect sampling tactic.
  • There is also the point that if you attempt dry Sampling, shoppers might throw the sample away as soon as they get home or lose it.

Who should invest in product sampling?

There is no doubt that most brands can benefit from product sampling. Offering a free product in exchange for additional future sales makes for an enticing prospect under the Product sampling program.

If you are an established lifestyle brand in a niche market, you could consider doing the wet sampling route. That’s because you know your clients are a small group who have bought your brand in the past. You can target them specifically.

However, dry Sampling would be a better choice if your target market is broader.

Product sampling communicates with the customers and is a starting point to build a foundation of trust under the Product sampling program. It is essential in maintaining customers and linearly raising your sales.