The search engine optimization (SEO) best practices for 2021 radically diverge from those of prior years. The continuing importance of responsive design brought that about changing the focus to mobile pages and succinct responses.

This year, Google announced that it will focus only on the mobile version of websites. The m-dot wins precedence, and designers should focus on it first and foremost. It no longer considers the desktop versions of a website, so designers need to re-focus and re-design, so the mobile version becomes the only version.

The other earth-shattering notion refers to content. The search engines expect websites to take on a journalistic tone, answering the question a user would ask that it answers in the first two paragraphs. No more backing into your leads allowed. Your web page must get to the point immediately and concisely. You can add details after the first two paragraphs, but the first two paragraphs must answer the question because this passage becomes the text the engines will use to index. It becomes the snippet by which your page becomes known.

While many other trends continue to develop, these two overarch the others because they require re-designs and content editing for most websites. Let a company like Zgraph help your business with these necessary SEO optimizations. An agency that provides SEO Miami services can help businesses of any size grow and succeed.

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